According to John Grossman of The New York Times, those small mall kiosks actually make a surprising profit despite being such "small-footprint retailers."
Typically bound by short-term leases, displaying products made by others, and run by first-time entrepreneurs with limited capital, shopping mall carts and kiosks have long been considered an unsophisticated small-business underclass. More recently, however, these small-footprint retailers have come to be seen as possessing surprising potential.
Wed been in business five years at one of our Atlanta kiosks, said Taki Skouras, chief executive of Cellairis, which sells chargers, batteries, decorative cases and other accessories for wireless devices. A lady bought something and asked, 'Hey, are you guys going to be here after the holidays? We just celebrated our 13th anniversary at that location.
Today, employing a corporate staff of 130, manufacturing 70 percent of its 60,000 distinct products and shipping from nine warehouses, Cellairis has 720 retail locations. Most are no bigger than 150 or 200 square feet, but systemwide revenue now exceeds $350 million a year. For Cellairis and others, kiosks have become a very big business.
|A Judge Stands up to Wall Street|
|Therapy Now Available For Rich Feeling Guilty of Being Rich|
|Hollywood Accounting: How Harry Potter Suffered a $167 Million Loss|
|American Style Oligarchy|
|Mt.Gox's Demise Could Potentially Threaten Bitcoin's Future|
|“Bioinspired Polymeric Woods.”|
|How to Avoid Jury Duty|
|Japanese Robot Serves Ice Cream From Inside a Vending Machine|
|“The more employees are watched, the harder they try to avoid being watched.”|
|“When Life Gives You Lemons.”|
|The (Very Scary) People of Public Transit|
|CaptchaTweet: Write Tweets in Captcha Form|
|The Paper Airplane Database|
|Why, Typewriters Are Alive and Well, Thank you|
|“Long live the instant gratification economy—and the increasingly sophisticated technology that’s enabling it.”|
|“Social robots will be uniquely personal.”|
|Fake Name Generator|