Today I visited The Financial Times and the only way it would let me read what sounded like an interesting article was for me to sign-up using a social media account. I didn't want to sign-up but, alas, without signing up I wasn't allowed to read the article -- which I haven't. They're not alone with this trend and like Lee Munroe puts it, "Stop Making Me Sign Up, or at least let me try it first". I really enjoyed this comparison:
Sign up sucks
We know this. So why do we keep forcing users to do it?
Imagine if you walked up to a clothes store you had never been in before and you were only able to see the outside. In the window, instead of clothes they have icons with brief descriptions of the clothes. Then if you want to enter to look at the clothes or try them on the shop asks you for your personal details. A photo of yourself. Where you live. Then they ask you for 5 of your friends emails so you can invite them to the shop (that you still havent entered and dont know if its any good yet). You eventually get in and realize its not what you wanted. Afterwards you start receiving letters from them in the mail every day until you ask them to stop.
Same thing right? Kind of.
Heres an idea: Just let people use it and have them sign up if they like it.
|WAHT IS TEH INTARNET???|
|Stephen Fry ponders leaving Twitter site over lack of users' kindness|
|Using Internet Boosts Older Brains|
|Infographic: Internet Censorship Is Rampant Around the World|
|Videogums Best Viral Videos of 2012: A Retrospective|
|"Most of what kids currently learn at school will probably be irrelevant by the time they are 40."|
|"This very internationalism that contributed to the apocalyptic disaster that ended the Bronze Age."|
|“There was not only automation but where the suggestion that humans had any control [...] was absent too.”|
|Nerf John Wick|
|“The use of AI assistants may dramatically accelerate and broaden what might be looked back on as a global period of cognitive decline.”|
|Loneliness is Not an Old Friend|
|Top 10 Reasons Men Are Scum|
|“That glazed-over look a grandma has at a Vegas slot machine is the same look Facebook chases in its users scrolling the feed.”|
|“You can make spaceships much bigger than anything we’ve seen so far in history.”|
|“One of the major concerns with asteroid mining is, of course, getting to the asteroids.”|
|“It was weeks later that she was at a party and realized she'd been texting with her dead friend's bot for 30 minutes.”|
|“It's unbelievable how much energy is released.”|