From the "hopefully nobody will notice" department -- and, unfortunately for Sony, someone did: reportedly, Sony Music raised the cost of Whitney's greatest hits set on iTunes by more than 60% right after the singer's death.
Sony Music has come under fire after it increased the price of a Whitney Houston album on Apple's iTunes Store hours after the singer was found dead.
The music giant is understood to have lifted the wholesale price of Houston's greatest hits album, The Ultimate Collection, at about 4am California time on Sunday. This meant that the iTunes retail price of the album automatically increased from £4.99 to £7.99.
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