"Minority Report"-Style Advertising Coming to a Store Near You

#Advertising

Fri, Mar 4th, 2011 11:00 by capnasty NEWS

Or at least, the next best thing while still being creepy and disturbingly invasive. According to this article in The Daily Mail, advertisers are building digital advertising posters that pay attention if a passer-by is staring at them. If they are, they immediately change what they're showing in order to keep a potential customer's eyes glued to the advertising.

The technology is so sophisticated that it could soon even be possible to link the posters to a store's profile of each individual and display goods that would appeal just to them.

I wonder how long before we become desensitized by even these kind of advertising techniques.