In this The New York Times opinion piece, Mark Bittman takes McDonald's oatmeal -- part of their latest healthy offers MickeyD's marketing department calls a "bowl full of wholesome" -- and shows how the company has managed to turn something simple, natural and nutritious into something almost as bad as a sausage biscuit -- never mind some of its exciting chemical ingredients.
[In] typical McDonald's fashion, the company is doing everything it can to turn oatmeal into yet another bad choice. "Cream" (which contains seven ingredients, two of them actual dairy) is automatically added; brown sugar is ostensibly optional, but it's also added routinely unless a customer specifically requests otherwise. There are also diced apples, dried cranberries and raisins, the least processed of the ingredients (even the oatmeal contains seven ingredients, including "natural flavor").
A more accurate description than "100 percent natural whole-grain oats," "plump raisins," "sweet cranberries" and "crisp fresh apples" would be "oats, sugar, sweetened dried fruit, cream and 11 weird ingredients you would never keep in your kitchen."
|The Aokigahara Forest|
|Leslie Nielsen Always Brings His Own Fart Machine|
|Technological Transreligion and the Singularity|
|Basil Baxter dances with the children|
|Oops! Tokyo's Oldest Man Had Been Dead for 30 years|
|Termite-Inspired Autonomous Robotic Construction Crew|
|Unboxing a Factory Sealed IBM Compatible PC from 1988|
|“The release of methane from hydrate may be apocalyptic.”|
|The Unknown Reader|
|James Charles' Pop Culture Dollars|
|Reviewing Counterfeit Toys Made in China|
|"This very internationalism that contributed to the apocalyptic disaster that ended the Bronze Age."|
|“There was not only automation but where the suggestion that humans had any control [...] was absent too.”|
|"Most of what kids currently learn at school will probably be irrelevant by the time they are 40."|
|"Fossil fuel executives want to get a piece of the clean-energy business."|
|Pat the Zombie: A Cruel Adult Spoof of 'Pat the Bunny'|