Selling Snow to Eskimos, Dept.

#Advertising

Mon, Sep 20th, 2010 10:00 by capnasty NEWS

Mike Johnston of The Online Photographer asks: if you've got yourself a warehouse filled to the rafters with a product that has become, through no fault of his own, essentially valueless, how do you pitch 'em at an advantage so that you can squeeze a few remaining bucks out of it? Simple: you market it by using old people stereotyping and all. Check out the infomercial here.

  514

 

You may also be interested in:

Rescuing Handwriting By Turning it into a Font
The Future of Advertising
"Facebook and Twitter don't offer the relationships that marketing leaders crave."
Why 9:41 is the Time Always Displayed on Apple Products
2012 Renault Alpine A110-50 Concept Car Versus the Original 1962 Alpine A110