Happiness and Sadness Spread Just Like Disease


Fri, Jul 23rd, 2010 20:05 by capnasty NEWS

There may be a literal truth underlying the common-sense intuition that happiness and sadness are contagious. A new study on the spread of emotions through social networks shows that these feelings circulate in patterns analogous to what's seen from epidemiological models of disease. Earlier studies raised the possibility, but had not mapped social networks against actual disease models. "This is the first time this contagion has been measured in the way we think about traditional infectious disease," said biophysicist Alison Hill of Harvard University.



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