How Twitter has affected brands

#Advertising

Wed, Oct 28th, 2009 10:00 by capnasty NEWS

People have always interacted with brands, and brands have always been social. But since social media turned this world into a publishing society, brands have found themselves in a new situation. Previously brands decided on an image that their PR department was supposed to communicate to the press. Now everybody has a public say about them.

  1077

 

You may also be interested in:

The Depressed Copywriter Reworks Corporate Advertising
“By redesigning the lenses of ordinary sunglasses, it’s possible to block LCD and LED screens.”
Never. Say No. To Panda
New Rules of Work
Dog That Sounds Like a Revving Volkswagen