Citing the plethora of links shared on social media, the site Clone Zone allows you to create a bogus webpage that looks like the BBC or the New York Times (to name a few), with your own content of choice. Although the url is telling, the spoofs look convincing enough to fool a casual surfer.
They consider Clone Zone to be an artwork, for both legal and conceptual reasons. As an art piece, it definitely has predecessors. In 1998, the Italian artists Eva and Franco Mattes gained notoriety for buying the domain name vaticano.org and using it to undermine the Catholic Church’s official website; they later cloned the websites of their contemporaries and exhibited them as their own works. The Yes Men, a culture-jamming collective, have created and maintained plenty of fake websites—for George W. Bush, Dow Chemical, the World Trade Organization, and the New York Times—in their ongoing attempt to impersonate and lampoon figures of authority.
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