The Consumer Is Your Wife

''Remind yourself who you are creating for.''

#Internet

Thu, Jun 26th, 2014 10:00 by capnasty NEWS

Created by Joseph Davies, this Chrome plug-in titled The Consumer is Your Wife replaces key words such as users and consumers with dad and sister, in order to remind you who your audience is.

That "user" is your dad. That "customer" is your BFF. That "target audience" is your sister. This extension replaces the above generic words on your browser with people you can relate to. An extension for UX designers, marketers and creatives who want to create for the people that matter.

  1158

 

You may also be interested in:

"Those magical social buttons aren't worth a damn anymore, and they won't bring you traffic."
"Intelligence agencies are attempting to manipulate and control online discourse with extreme tactics of deception and reputation-destruction."
"The Day We Fight Back": Nothing Happened
China Bans Search Term 'Occupy'
Lesson of the Day: If You're Going to Rob a Bank, Don't Post a Video About It on YouTube