How Proper Car Typography Can Make Driving Safer

#Driving

Fri, Apr 11th, 2014 10:00 by capnasty NEWS

The Washington Post reports on the work by typeface design firm Monotype, which has been working on creating typefaces that are less distracting and easy to read in order to make driving safer. This will be particularly useful especially as cars start getting 17" screens in their consoles.

There are at least two ways to think about the problem of distracted driving. We could try to get people to cut down on all of the stuff that's distracting them -- texting, fielding phone calls, fiddling with in-car navigation screens at 50 miles an hour. Or we could acknowledge that drivers will probably keep doing all of those things anyway and try to mitigate the harm.

Cars, after all, have only grown more technologically sophisticated, more filled with screens and media and material to read. At this point, realistically, there's no going back to the days of basic dashboards and radio dials.

"There’s always been some type of labeling in cars," says Carl Crossgrove, a senior designer with the typeface design firm Monotype. "But we’re on the cusp of a huge jump in terms of the potential for distraction in driving because so many car-makers are about ready to launch models with touch screens, navigation, infotainment screens."

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"A few of the prototype vehicles we’ve created will leave the test track and hit the familiar roads of Mountain View."