Noah's Ark Zoo Farm in Wraxall, near Bristol, is among the latest organisations to receive the Learning Outside the Classroom "quality badge", developed by the last Government; however, although the kitemark was devised to help teachers find suitable school trip destinations, the zoo has been accused of promoting creationism while discrediting a wide variety of established scientific facts.

James Gray, education officer at the British Humanist Association (BHA), criticised the Council for Learning Outside the Classroom (CLOtC), which awards the badges, for its decision.

Mr. Gray said that supporting an organization which exposes hundreds of pupils to anti-scientific dogma is entirely inappropriate if teachers and parents expect children to experience high-quality educational visits that meet the relevant government guidelines.